Fear of God - Classic or Cash Grab

Jerry Lorenzo, with current lead in the creative department of adidas basketball, is a very important figure in the opinion leading culture when it comes to urban street culture and fashion. He has proven that his Fear of God collection is more than hype, people all over the globe ate it up and with the move to release the essentials he made sure to keep collecting the dollars, as entry price levels for fear of god first line are quite an obstacle to many of us. The heavy cotton hoodies and sweats in combination with a oversize fit were FOG’s signature since day one. With essentials flooding the markets we would like to raise awareness and ask if its starting to get repetitive with the nude/sand/olive full look designs or is there still a demand for this? Do we witness a lack of creativity, a milk the market strategy or the establishing of a new classics silhouette?